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Slow lifestyle mission
What does slow fashion and slow design really mean?
Timeless design - developing a garment with a cultural and emotional connection is also, costumers will keep an article of clothing longer than one season if they feel emotionally or culturally connected to the article.
- Keeping the production ethical and non-exploitive, preferably producing locally.
Producing and stocking less items: limiting waste by not overstocking and also using pattern cutting techniques that produce less fabric waste.
Waste control - using deadstock for new garments and leftover fabric pieces for alternative use. The idea is to avoid fabric waste.
Choosing quality fabrics - if the fabric is not high quality the product won’t last. The fabric should be sustainable, organic, natural or certified, tested.
- Urging costumers not to buy low quality, cheap products just because it's on sale or it's cheap. Think about the real cost of that piece.
- Respecting our environment and nature.
- Respecting labor.
- Taking care of our belongings.